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Zazu’s New Features

Zazu is continuously receiving positive feedback from both new and existing clients on the product and vision which ensured the successful completion of the Match phase in STADIEM.

 

During the Develop phase, that Zazu has advanced to (read more about it here), we will be focusing, alongside Roularta Media Group, on 2 features to maximize the impact and de-risk the pilot (making it less intrusive and more feasible):

 

  1. Automated Story creation which refers to automatic Article-to-Story conversion for both automation at scale and improved suggestions for content creation. Zazu will save time for users by creating Stories automatically from URLs.
  2. Creation of Mobile SDK to expand Zazu’s offering to native mobile apps and assist clients in reaching their target audience across all platforms and channels. The SDK perfectly supports Zazu’s vision of providing a consolidated environment for story content creation, distribution, monitoring, and monetization.

 

These features will not only assist clients in improving their workflow and addressing the issues outlined below, but they will also aid Zazu’s growth by expanding and tailoring its offering to larger publishers (automation at scale) and companies outside the media scope (namely e-commerce), as it allows Zazu to solve pain points that are shared across all ICPs.

In terms of content production, distribution, and monitoring, this is a key differentiator for future customers, and for Zazu in terms of product-market-fit, competitive edge, and marketing approach.

 

We are again happy to be part of this exciting and exclusive program which permits us to shape our vision and potential and we look forward to always bringing you the latest updates!

Meanwhile, we invite you to get to discover and test out our latest features already!

Zazu is part of MarTech Landscape Germany

Zazu is continuously receiving positive feedback from both new and existing clients on the product and vision which ensured the successful completion of the Match phase in STADIEM.   During the Develop phase, that Zazu has advanced to (read more about it here), we will be focusing, alongside Roularta Media Group, on 2 features to maximize …